From Wikipedia
My “secret” is that I love powerful stories.
I believe they are one of the most important keys to creating powerful content.
The trick is trying to learn how to tell (or create) a good story.
Legendary documentary filmmaker Ken Burns reveals what makes a good story.
In this short documentary film below, Ken Burns explains all about the craft of storytelling and his lifelong mission to wake the dead.
Ken Burns: On Story from Redglass Pictures on Vimeo.
Stories are one of the ways to use my “21 Types of Content We Crave”.
If you want to learn more about how you can purchase webinar recording, then click here.
“Scott has consistently been one of our top authors at the Content Marketing Institute. His posts are timely, fact-driven and almost always drive a high-level of discussion. His ‘21 Types of Content We Crave’ infographic post on CMI was one of our most popular posts of the year!”
– Joe Pulizzi / ContentMarketingInstitute.com
I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999.
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