The Secret Of The Greats: Making The Unseen Visible And Unheard Audible

seeing the invisible

The most pathetic person in the world is someone who has sight, but has no vision.” – Helen Keller

Do You See What I See?

I don’t know if many of you know this or not, but Walt Disney never lived to see EPCOT completed.

reporter once asked him when his health was beginning to fail him, “Does it make you sad to think you might never see EPCOT?” 

Disney laughed, “If I didn’t see it you never would!” 

Walt Disney had a clear idea of what he wanted.

That’s the only way it could be built.

He saw what wasn’t there yet!

 

Do You Hear What I Hear?

I came across a recording. It’s not just any, old recording.

It’s Michael Jackson’s demo for his song “Beat It.”

When you listen to it, you’ll get a glimpse at what Michael Jackson heard in his mind before we ever heard it on the radio.

(*It’s pretty amazing, because he does all of the sounds of the instruments with just his voice.)

Every true entrepreneur, every person who has done great things, has had to see the invisible and hear the inaudible and then make those things a reality.

It doesn’t start with doing.

It starts with seeing and hearing.

That is what you first must do.

The second thing you must do is to gather a team of people to make the unknown, known.

If you want to build a ship, don’t herd people together to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.” – Antoine de Saint-Exupery

 

Photo by  paul bica

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Scott Aughtmon
I’m author of the book 51 Content Marketing Hacks. I am also a regular contributor to ContentMarketingInstitute.com and I am the person behind the popular infographic 21 Types of Content We Crave.

I’m a business strategist, consultant, content creation specialist, and speaker. I’ve been studying effective marketing and business methods (both online and offline) since 1999.

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