51 Content Marketing Hacks - The Ebook

If your content is engaging and original, then you will stand out from the pack and you will build a valuable audience made up of prospects and customers. You’ll go from chasing prospects to attracting them to you, your business, or organization. This ebook explains how...

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Question Directed Content Marketing

I’ve come up with a new way to think of content marketing and I believe it can help to answer this question: “What Are We Doing Wrong with Our Content Marketing?” Watch the free, 12-minute video to learn more...

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Hire Me to Speak for You

If you’re looking for someone who can come speak to your team or your audience about content marketing or marketing, and you’re looking for someone who can present topics in a unique, engaging, entertaining, and inspiring way, then contact me and let’s talk.

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Free “Content Marketing Kick-Start” Session:

Knowing that content marketing is powerful is great. But knowing how to use content marketing in YOUR OWN business can sometimes be difficult. For that reason, I’d like to invite you to take advantage of a special, FREE, “Content Marketing Kick-start” coaching session where we’ll work together to…

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TV Show “A Different World” Was UNINTENTIONAL Content Marketing for Historically Black Colleges?

A Different World TV Show Was Content Marketing?

I love watching a show on TVOne called Unsung. It’s fun watching it and learning the backstory of a lot of music artists I used to love listening to! Because I like that show so much, I started watching an offshoot of the show called Unsung Hollywood. I recently watched their episode featuring the TV show and […]

“Influencer + Content Marketing” Series: How the Potato Was Made Popular

“Would you like fries with that?” “I am a meat and potatoes type of guy!” “Every single diet I ever fell off of was because of potatoes and gravy of some sort.” – Dolly Parton It might be hard for you to believe, but these sayings about potatoes would have been scandalous and even frightening […]

The Declaration of Independence: An Example of the Power of Words (aka Content)

picture of the Declaration of Independence

Words Have Changed the World Words are powerful. The power of words has saved lives and taken lives. The power of words has created opportunities and shut doors forever on people’s hopes and dreams. The power of words has attracted huge crowds and given leaders unbelievable influence and also stripped leaders of their once powerful […]

I Did All of These Things Right and It Still Didn’t Sell Like I Wanted It To

When I put out my first book “How to Survive and Prosper in a Recession,” I did a lot of things RIGHT: I interviewed 20 top business, sales, and marketing experts (You can see who I interviewed here.) I got really great testimonials about the book (You can see those here.) I even purchased a […]

2 New Blog Posts: Secrets from Marketing Legend & the One Solution Businesses Need

I am away on vacation, so I don’t have a new post for this site, but I have two new posts this week on two sites I did guest posts for. You can check them out below… In 1958 A Marketing Legend Revealed These Secrets For Creating Powerful Headlines – MarketingInsiderGroup.com The Marketing Legend Who […]

What Content Marketers and Marketers Can Learn from 8 Year Old Boy Who Really Wanted a Cheeseburger

McDonald's Cheeseburger

I came across an amazing story the other day that made me smile. And as I’ve thought about it, I’ve realized it reveals an important and overlooked factor that many content marketers, or marketers in general, overlook. The content marketers and marketers who do overlook this experience frustration and a lack of results. The content marketers and marketers […]

How Content Marketing Paved the Way for Me to Teach for UC Berkeley Extension This Summer

If You Doubt the Power of Content Marketing, You’ll Want to Hear This Story If you have ever believed that all of the talk about content marketing is “just a bunch of hype,” then you will want to read this post. (If you’ve had to defend content marketing to your peers or boss, then you […]

Obama Reveals Important Content Marketing Lesson from Presidential Elections

Former President Barrack Obama

“The person who can capture and hold attention is the person who can effectively influence human behavior. “Who is a failure in life? Obviously, it is the person without influence; one to whom no one attends: the inventor who can persuade no one of the value of his device; the merchant who cannot attract enough […]

Our Top 10 Content Marketing Posts for 2016

Sorry that things have gone a little quiet around here over the last month or so. I’ve been writing some posts for my other website (BayBusinessHelp.com), as well juggling a few other things. (I have some exciting things to announce in the new year.) But I’ve shared some really important content marketing lessons that you […]

Content Marketers: This is Your Brain on Stories

brain image when hearing stories

“The brain is a wonderful organ. It starts working the moment you get up in the morning, and does not stop until you get into the office.” – Robert Frost This Is Your Brain on Stories I’ve talked before about the reason why stories are so needed and so powerful when they are used in […]

NEW BOOK: 51 Content Marketing Hacks

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Are You Just Creating More Fodder for the Online Content Wasteland?

If you think you can just post average, “me too” content and see results, then you’re fooling yourself.

You can learn some "success clues" that you can use to help your content to stand out. Click here to learn more.

Listen to Segment of CMI’s Podcast I Was Featured On