Posts in category Podcasts

The Ignored Content Marketing Hack: Using Your “Genesis Story” to Create Raving Fans

content marketing hack: use genesis story to create raving fans

A Secret You Probably Don’t Know About Me Today I am going to finally reveal a part of my backstory that some of you have never heard before. In past posts, I have started to reveal my own “genesis story” here on my blog.   If you haven’t read them before, then you can read some of my “behind-the-scenes” personal […]

Podcast: How To Use Content Marketing To Apply The “7 Marketing Touches” Principle

Podcast: How To Use Content Marketing To Apply The “7 Marketing Touches” Principle

One well-known marketing principle is that you need, on average, 7 marketing touches before your marketing gets through to someone.  That means it takes minimally 7 marketing touches to produce a sale. I believe this is true today more than ever. In fact, with how flooded our lives have become with marketing and advertising hitting […]

“Surprising Business Lessons From A Minor League Team” – Podcast

“Surprising Business Lessons From A Minor League Team” – Podcast

There’s a new show I’ve been watching. It’s called “Only In America With Larry The Cable Guy.”  It’s one of my latest finds on Netflix.  Have you heard of it or watched it?  I’m really starting to like it. Anyway, I watched an episode last night and was surprised that it contained a subtle, but […]

NEW BOOK: 51 Content Marketing Hacks

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Are You Just Creating More Fodder for the Online Content Wasteland?

If you think you can just post average, “me too” content and see results, then you’re fooling yourself.

You can learn some "success clues" that you can use to help your content to stand out. Click here to learn more.

Listen to Segment of CMI’s Podcast I Was Featured On

pnr-this-old-marketing-joe-200x200 Listen to the final 7:16 segment of "This Old Marketing" where they talk about my LinkedIn post: [sc_embed_player_template1 fileurl="http://recessionsolution.com/wp-content/uploads/2014/08/CMIPodcastFeaturingMyLinkedInJUSTMYSEGMENT.mp3"]