Posts tagged content marketing

How Authors Can See Consistent, Increased Sales Growth from One Book to the Next

How Authors Can See Consistent, Increased Sales Growth from One Book to the Next

Back in March of this year, I went to a writer’s conference. My FIRST writer’s conference.  I met a lot of great people and heard a lot of great information. But my biggest revelation came when I heard two unrelated things: 1. I heard a panel of authors sharing their ups and downs of being […]

The Ignored Content Marketing Hack: Using Your “Genesis Story” to Create Raving Fans

content marketing hack: use genesis story to create raving fans

A Secret You Probably Don’t Know About Me Today I am going to finally reveal a part of my backstory that some of you have never heard before. In past posts, I have started to reveal my own “genesis story” here on my blog.   If you haven’t read them before, then you can read some of my “behind-the-scenes” personal […]

Game Apps For Cats And The Reason You Should Use Content Marketing

Game Apps For Cats And The Reason You Should Use Content Marketing

  I HAVEN’T FORGOTTEN YOU Sorry you haven’t heard from me recently. I have been juggling multiple projects and some paid content creation work, which didn’t leave me with very much time to create content for you. You can see some posts I wrote during this time over at Writtent.com: Preview of Facebook’s Graph Search […]

Content Marketers: The True Art Of Memory Is Attention

Content Marketers: The True Art Of Memory Is Attention

                        You create content, because you want it be consumed, right? You want it to help others and to influence people, right?   Well, consider these two quotes before you sit down to create your next piece of content… “The true art of memory […]

Brain Dump: Ted Dekker’s Content Marketing Lesson, Lessons From Comedians, and 21 Types Of Content Audio Version

Brain Dump: Ted Dekker’s Content Marketing Lesson, Lessons From Comedians, and 21 Types Of Content Audio Version

  Here are some of the thought rollings around in my head today: Ted Dekker’s Content Marketing Lesson I just came across this when a friend shared this on Facebook and I had to share it. Best-selling author Ted Dekker is giving away one of his new books on December 28, 2012. Here is his […]

Sorry! I Posted The Wrong Info Here. But My “21 Types Of Content We Crave” Webinar RECORDING Is Now Available For Purchase

Sorry! I Posted The Wrong Info Here. But My “21 Types Of Content We Crave” Webinar RECORDING Is Now Available For Purchase

  Hi everyone, I accidentally posted something here that was supposed to be posted as a page, not a post. (That’s what happens when you work late into the evening to get something done!) Anyway, I wanted you all to know that the recording of my “21 Types Of Content We Crave” webinar is now […]

Content Marketers: Why Boring Isn’t Memorable And What You Must Do About It – PLUS Cyber Monday Offer

Content Marketers: Why Boring Isn’t Memorable And What You Must Do About It – PLUS Cyber Monday Offer

Earlier this year I read a really interesting book called, “Moonwalking with Einstein: The Art and Science of Remembering Everything”. That’s a weird title, huh? Wondering what it’s about and what it can teach you about content marketing?    Check out this description of the book from the publisher: “Moonwalking with Einstein recounts Joshua Foer’s yearlong […]

Content Marketers: How To Exploit Patterns To Effortlessly Produce Powerful Content

Content Marketers: How To Exploit Patterns To Effortlessly Produce Powerful Content

Last year, my youngest son was in Kindergarten. One of the things they taught the kids was how to recognize patterns. They would have to be able recognize and name the basic types of patterns. They had to be able to notice “AB” patterns (like the one in the image above that is yellow, orange, […]

5 Content Marketing Lessons From National Cinemedia’s Pre-Movie Show “FirstLook”

5 Content Marketing Lessons From National Cinemedia’s Pre-Movie Show “FirstLook”

I went to the movies with my 3 sons a month or so ago and received an unexpected content marketing lesson.  How?  Here is what happened.   We showed up early (a miracle!) and found our seats. As we waited for the movie, a “pre-show” program came on that National CineMedia produces called “FirstLook.” As […]

The 2 Critical Ways To Make Your Content Marketing Stand Out

The 2 Critical Ways To Make Your Content Marketing Stand Out

  Counterfeit $100 bill “Your manuscript is both good and original, but the part that is good is not original, and the part that is original is not good.“ –  Samuel Johnson (quoted in The Book of Insults by Nancy McPhee)   Counterfeits In Zambia An issue of Reader’s Digest once contained this interesting story about […]

NEW BOOK: 51 Content Marketing Hacks

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Are You Just Creating More Fodder for the Online Content Wasteland?

If you think you can just post average, “me too” content and see results, then you’re fooling yourself.

You can learn some "success clues" that you can use to help your content to stand out. Click here to learn more.

Listen to Segment of CMI’s Podcast I Was Featured On