Ok, go back in time with me for a minute. Think back to High School. Remember how much you wanted to hang out and be around the cool people? Do you remember why? Well, obviously, because they were cool. But there was another, more self-serving, reason. You wanted to hang out with them, so […]
One well-known marketing principle is that you need, on average, 7 marketing touches before your marketing gets through to someone. That means it takes minimally 7 marketing touches to produce a sale. I believe this is true today more than ever. In fact, with how flooded our lives have become with marketing and advertising hitting […]
