It hasn’t been officially declared yet, but it looks like we are in (or about to enter) another recession. (Click here to see the news results Google gives when you look up “recession”.) For that reason, I took one night recently and re-read both volumes of my books “How Your Business Can Survive and Prosper [...]
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People have been declaring that email is dead for years now. And 2020 is proving them more wrong than ever. Not only is email NOT dead, it’s on the verge of making a massive comeback. But don’t just take my word for it. The 4 Types of Email Newsletters – DigitalMarketer Is Email Marketing Dead? [...]
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If you’ve wondered why it’s been quiet around here it’s because I’ve been working on a “secret” project. Let me explain… After being involved in marketing in one form or another for 20 years, and after thinking and teaching about the unchanging fundamentals of marketing for UC Berkeley Extension for the last two years, I’ve [...]
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In my video below, you’ll discover some content marketing lessons and methods that you can learn from Christmas songs. I will reveal two important content marketing lessons that we can learn from Christmas songs. I will give you two takeaways that you can apply to your own content marketing. And you’ll learn three methods you [...]
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Christmas Content Marketing Examples There are example of content marketing, and lessons to be learned, everywhere. All you have to do is keep your eyes open and pay attention. There are even content marketing examples and lessons that can be found at Christmas time. Below is just one example. How Content Marketing Gave Birth to [...]
Read moreIf your content is engaging and original, then you will stand out from the pack and you will build a valuable audience made up of prospects and customers. You’ll go from chasing prospects to attracting them to you, your business, or organization. This ebook explains how...
Learn moreI’ve come up with a new way to think of content marketing and I believe it can help to answer this question: “What Are We Doing Wrong with Our Content Marketing?” Watch the free, 12-minute video to learn more...
Learn moreIf you’re looking for someone who can come speak to your team or your audience about content marketing or marketing, and you’re looking for someone who can present topics in a unique, engaging, entertaining, and inspiring way, then contact me and let’s talk.
Learn moreKnowing that content marketing is powerful is great. But knowing how to use content marketing in YOUR OWN business can sometimes be difficult. For that reason, I’d like to invite you to take advantage of a special, FREE, “Content Marketing Kick-start” coaching session where we’ll work together to…
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I’m going to continue my “9 Challenges Every Successful Overcomes” series in 2010. Until then, I thought I’d post this for you… If your business is going to grow in 2010, then you’re going to need to have systems set in place. I’ve been thinking a lot recently about systems. I haven’t always been good with them in […]
In this series of posts I am focusing on 9 challenges that every business faces. I will post one of these challenges every week. These are challenges that I’ve seen as I’ve begun consulting various businesses over this last year. The more I’ve thought about it the more I’ve come to believe that these are […]
In this series of posts I am focusing on 9 challenges that every business faces. I will post one of these challenges every week. These are challenges that I’ve seen as I’ve begun consulting various businesses over this last year. The more I’ve thought about it the more I’ve come to believe that these are […]
This is the first in a series of posts that I am doing which will focus on 9 challenges that every business faces. I will post one of these challenges every week. These are challenges that I’ve seen as I’ve begun consulting various businesses over this last year. The more I’ve thought about it the […]
Have you ever wished you had some help promoting your business? How would you like to have other businesses in your area GLADLY helping to promote business for you? Sound like a far-fetched idea? Well, in this short post I will show you how it’s actually possible for you to do this with non-competitive business […]
Did you know there are ways you can actually get your customers to pay for your advertising or even pay you to advertise for you? One way for business owners to create advertising that your customers will pay you for is to create an info-product. But not just any info-product. You create an info-product sponsored […]
My latest testimonial on my free 1-hour consultation… “Scott spent one hour on the phone with our team, and I can honestly say that it was eye opening. Within one hour, Scott opened our eyes to new ways of gaining untapped revenue, shared some highly creative, practical, and low cost forms of marketing that we […]
In order to survive and prosper in a recession, you definitely need effective methods, because without them you don’t have much of a chance. But you also need to possess certain unseen, or “invisible”, qualities if you want to be able to guide your business towards success in a recession. This blog series will focus […]
Is it just me or did others catch what happened on NBC last night? NBC debuted their new show “The Philanthropist” at 10pm PST, which I thought it was pretty good. But what caught my attention was the commercial for Bing.com. As they went to commercial they would show a short commercial, but with a […]
Sorry I stopped the series for few weeks. With the school year ending for my boys, kindergarten graduations and a wedding and visit to Legoland in-between, I got too busy to post! 🙂 In order to survive and prosper in a recession, you definitely need effective methods, because without them you don’t have much of […]
