Posts in category Content Creation Tips

When the Power of Content Marketing Has DEADLY Results – Literally!

If you are a regular to this site, then you know that I usually show you the power of content marketing to promote great products or services. Well, today is going to be different, very different. I am going to show you that the power of content marketing is so effective that it can successfully […]

1-Year Anniversary of Book “51 Content Marketing Hacks” and Lesson I Learned

I can’t believe it’s been a year since my book came out! I want to share with you about how the book came to be and share with you a lesson I learned in the process that you can use. (I think you’ll be surprised at my old school Bing Crosby reference!) How to Create […]

Our Five Most Popular Content Marketing Posts for 2015

Here are our five most popular content marketing posts for 2015: 1) Popeye And The Impact That Accidental Content Marketing Had On The Spinach Industry I don’t know why, but for some reason I loved Popeye cartoons when I was a kid. They used to play old reruns of them on the local UHF channel […]

Christmas Content Marketing Lessons: Santa’s Secret 3-Step Content Marketing Strategy

content marketing lessons from santa

On December 8th, I finished a series on the incredible power of serialized content. In order to give you some more examples of serialized content, I decided to do a series on Christmas content marketing lessons (i.e. content marketing lessons we can learn from Christmas). Here are the first two posts of “Christmas Content Marketing Lessons”: Christmas Content […]

Christmas Content Marketing Lessons: How Content Marketing Gave Birth to Rudolph the Red-Nosed Reindeer

Last Tuesday I finished a series on the incredible power of serialized content. In order to give you some more examples of serialized content, I decided to do a series on Christmas content marketing lessons (i.e. content marketing lessons we can learn from Christmas). My first post in this series can be found here: Christmas Content Marketing Lessons: […]

Christmas Content Marketing Lessons: A Lesson from Christmas Songs

content marketing lessons from christmas songs

Christmas Content Marketing Lessons #1: Christmas Songs I just finished a series on Tuesday on the incredible power of serialized content. In order to give you some more examples of serialized content, I decided to do a series on Christmas content marketing lessons. In other words, content marketing lessons we can learn from Christmas. (By the […]

How to Get People to Share Your Content and Attract More Visitors

If you have ever wanted to figure out how to get people to share your content and attract more visitors, then you’ll want to pay close attention to this final post in my series on the power of suspenseful, serialized content. In my last post, How to Create Content That Will Hold People’s Attention and Keep Them […]

The Lesson George Bernard Shaw Learned About Planning and Your Content Marketing Solution for 2016

I came across a powerful story about plans (and who can afford to go without them) that I want to share with you today… It’s said that British sculptor Sir Jacob Epstein was once visited in his studio by another famous Brit, the author George Bernard Shaw. While Shaw was there, he noticed a huge block […]

Did You Know “Small Business Saturday” Is Content Marketing for American Express?

small business saturday and content marketing

I’m sorry to leave you hanging, but I’ll continue my series about the power of serialization and suspense as a content marketing strategy next week. (I figured that with Thanksgiving and Black Friday going this week, many people won’t have time to read part three.) If you haven’t read any of the previous lessons yet, then […]

From Never Boiling an Egg to Chef of Michelin Starred Restaurant: The Power of Content Marketing

I’ll continue my series about the power of serialization and suspense as a content marketing strategy next week. If you haven’t read any of the previous lessons yet, then check out the first two installments of the series: PART 1: How Content Marketers Can Use a Literary Technique That Made Charles Dickens Famous  PART 2: How to Create Content […]

NEW BOOK: 51 Content Marketing Hacks

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Are You Just Creating More Fodder for the Online Content Wasteland?

If you think you can just post average, “me too” content and see results, then you’re fooling yourself.

You can learn some "success clues" that you can use to help your content to stand out. Click here to learn more.

Listen to Segment of CMI’s Podcast I Was Featured On

pnr-this-old-marketing-joe-200x200 Listen to the final 7:16 segment of "This Old Marketing" where they talk about my LinkedIn post: [sc_embed_player_template1 fileurl="http://recessionsolution.com/wp-content/uploads/2014/08/CMIPodcastFeaturingMyLinkedInJUSTMYSEGMENT.mp3"]