I don’t know why, but for some reason I loved Popeye cartoons when I was a kid. They used to play old reruns of them on the local UHF channel where I lived. (I know! With that reference I’m dating myself!) I used to love watching episode after episode each day after school. Ones like […]
I have a simple, but important, reminder for you today. But first, I have a riddle I want you to solve. Can you translate the following line? (I’ll give you a hint. You have probably said these words in another form before.) Scintillate, scintillate, globule vivific, Fain would I fathom thy nature specific. Loftily poised […]
My “secret” is that I love powerful stories. I believe they are one of the most important keys to creating powerful content. The trick is trying to learn how to tell (or create) a good story. Legendary documentary filmmaker Ken Burns reveals what makes a good story. In this short documentary film below, Ken Burns […]
Testimonials about my “21 Types of Content We Crave” webinar… “If you are involved in content creation in any way, 21 Types of Content We Crave is for you. It not only shows you what works, but why. In just a short time this webinar will help anyone learn to break through all the other noise […]
I have 3 sons, so they watch Disney Channel regularly. (And by default, so do I.) Because of this fact, I have seen the barrage of content marketing that Disney has been using to promote their latest installment of Monsters Inc. They have used everything from “behind the scenes” of Monster’s University and interviews […]
Stop Trying To Get Any-Old Horse To Drink I once heard a story about a young salesman who had given the very best pitch that he had to a prospect, but despite all his effort, the prospect still didn’t make a purchase. He went back to his office and told his boss that he didn’t get the […]
Geico has never shied away from taking a risk when promoting their company. (Quick trivia question – just for fun: What does GEICO stand for? Government Employees Insurance Company. Now you can see why they use their initials! 🙂 They have been providing auto insurance since 1936.) Their latest risk is a bold content marketing […]
I recently found a new reality show that I like. It’s called Comic Book Men. Comic Book Men is a reality television series on AMC. It’s set at Kevin Smith’s comic book shop, called Jay and Silent Bob’s Secret Stash, which is located in Red Bank, New Jersey. If you want to know what the […]
I HAVEN’T FORGOTTEN YOU Sorry you haven’t heard from me recently. I have been juggling multiple projects and some paid content creation work, which didn’t leave me with very much time to create content for you. You can see some posts I wrote during this time over at Writtent.com: Preview of Facebook’s Graph Search […]
You create content, because you want it be consumed, right? You want it to help others and to influence people, right? Well, consider these two quotes before you sit down to create your next piece of content… “The true art of memory […]
