My latest post for MarketingInsiderGroup.com just went live and I think you’re going to like it. It’s called “Avengers: Infinity War” and the Secret Weapon Behind Most Content Marketing Success and it is all about a secret weapon that has been used by some of the top content marketing heroes to achieve success. And if you read […]
Yesterday, I posted my second video in my series Why Your Content Needs a Boost. (If you missed it or the first video, you can watch them below.) Today, I have a third video that I think you’re going to really like… VIDEO #3: “5 Content Domination Lessons from a 1920’s Furniture Maker That Ended Up […]
Yesterday, I posted my first video in my series Why Your Content Needs a Boost. (If you missed it, you can watch it below.) Today, I have a second video that I think you’re going to really like… VIDEO #2: “5 Ways to Make Your Content Marketing More Memorable and Why the Survival of Your Business […]
I love watching a show on TVOne called Unsung. It’s fun watching it and learning the backstory of a lot of music artists I used to love listening to! Because I like that show so much, I started watching an offshoot of the show called Unsung Hollywood. I recently watched their episode featuring the TV show and […]
I came across an amazing story the other day that made me smile. And as I’ve thought about it, I’ve realized it reveals an important and overlooked factor that many content marketers, or marketers in general, overlook. The content marketers and marketers who do overlook this experience frustration and a lack of results. The content marketers and marketers […]
Do You Realize How Unique the $10 Bill Is? You’ve probably handled many $10 bills in your life. But I bet that you never realized just how unique the $10 bill actually is. Let me show you why it’s so unique: It is one of only two bills in circulation that features a non-president. (The other person is […]
NOTE: I begin this post below by talking about government, but this post really isn’t about government at all. It’s about a content marketing lesson. And it’s not just about any old content marketing lesson. It’s a content marketing lesson that reveals the underlying, neglected reason behind why some content marketing is so powerful. (And it […]
I admit it. I was a big fan of the original X-Files TV show. I loved the mysterious story lines and how they had a lot of that old school “Twilight Zone” feel and subject matter. I also loved the way they had Agent Mulder and Agent Scully both represent opposite sides of the argument of […]
If you are a regular to this site, then you know that I usually show you the power of content marketing to promote great products or services. Well, today is going to be different, very different. I am going to show you that the power of content marketing is so effective that it can successfully […]
I’ll continue my series about the power of serialization and suspense as a content marketing strategy next week. If you haven’t read any of the previous lessons yet, then check out the first two installments of the series: PART 1: How Content Marketers Can Use a Literary Technique That Made Charles Dickens Famous PART 2: How to Create Content […]
